Rama Thoopal is a strategic communications professional with over two decades of experience spanning brand strategy, editorial, digital media and integrated communications. As the Director of Communications at WRI India, she works across teams to shape communication strategies that strengthen the organisation’s impact.

Her approach combines long-term strategic thinking with a strong focus on translating complex ideas into clear narratives for different stakeholders, strengthening the WRI India brand and building workflows to advance institutional priorities. Her multidisciplinary experience across editorial, design, digital marketing, video, branding, behaviour science, data visualisation and user experience, enables her to connect strategy with execution and measurable deliverables.

Earlier in her career, Rama was the Creative Head of a Mumbai-based advertising agency, leading award-winning campaigns for FMCG, automobile, construction and IT clients.

A strong advocate of mindful, low-waste living and minimalism, outside of work Rama enjoys swimming, hiking and reading. Along with running a free community library over the weekend, she takes a particular interest in mentoring young communications professionals.